Bhubaneswari Bisoyi
Assistant Professor- Management
Dr. Bhubaneswari Bisoyi has over 16 years of experience in corporate and academics and has served in organizations of repute in India. She has worked in the field of the renewable energy sector for about 7 years. She has done B. Tech (Electrical Engineering), MBA (Marketing & Finance) , PhD in Management and Executive Program in Strategic Digital Marketing & Analytics from IIM Rohtak. She has also published 35 research papers in International and National journals of repute indexed in Scopus, Web of Science, ABDC, IEEE, Taylor and Francis, UGC and other journals of repute. She has also published 2 books in reputed publications. She has also presented research papers at International and National conferences. She also has 7 patents in her academics endeavor.
B. Tech (Electrical Engineering), MBA (Marketing & Finance) , PhD in Management and Executive Program in Strategic Digital Marketing & Analytics from IIM Rohtak
Research Interests
Green Marketing, Sustainability, Consumer Behaviour, Marketing Analytics, Business Research
Memberships
Member of IEEE & Indian Economic Association
1.Bisoyi, B., Mishra, V., Das, B., & Satpathy, I. (2024). Role of E-Business Driven OTT Platforms in Influencing Consumer’s Intention to Cut the Cable Cord. Management and Labour Studies, 49(1), 82-96. https://doi.org/10.1177/0258042X231179580.
2. Sahu, D. K., Nath, S. C., Bisoyi, B., & Kumar, A. (2024). Evaluating the access to common service centres for banking services from the perspective of rural women entrepreneur. Environment and Social Psychology, 9(2). doi:10.54517/esp.v9i2.1985
3. Pradhan, P. P., Malia, A., Das, B., Bisoyi, B., & Satpathy, I. (2023, June 30). Greener Economy for Sustainable Development Through AI Intervention. Handbook of Research on Sustainable Consumption and Production for Greener Economies, 327–343. https://doi.org/10.4018/978-1-6684-8969-7
4. Nayak, B., Bisoyi, B., & Pattnaik, P. K. (2023). Data center selection through service broker policy in cloud computing environment. Materials Today: Proceedings, 80, 2218–2223. https://doi.org/10.1016/j.matpr.2021.06.185
5. Bisoyi, B., & Das, B. (2023). A paradigm shift: Nano-sensory nudges stimulating consumer’s purchase behaviour for green products driving towards environmental sustainability. Materials Today: Proceedings, 80, 3887–3892. https://doi.org/10.1016/j.matpr.2021.07.407
6.Mishra, V., Bisoyi, B., Das, B., Satpathy, I., & Gupta, A. (2022, October 1). Supply Chain Transformation Through Digital Servitization in Manufacturing Sector. Recent Advances in Thermofluids and Manufacturing Engineering, 571–579. https://doi.org/10.1007/978-981-19-4388-1_48
7.Nayak, B., Bisoyi, B., Pattnaik, P. K., & Das, B. (2022). Gender-Based Emotion Recognition: A Machine Learning Technique. Intelligent Data Engineering and Analytics, 261–270. https://doi.org/10.1007/978-981-16-6624-7_26
8. Bisoyi, B., Nayak, B., Das, B., & Pasumarti, S. S. (2021). Urban Resilience and Inclusion of Smart Cities in the Transformation Process for Sustainable Development: Critical Deflections on the Smart City of Bhubaneswar in India. Advances in Power Systems and Energy Management, 149–160.
9. Das, D., Bisoyi, B., Satpathy, I., & Das, B. (2020, July 3). Urban Infrastructure and Special Economic Zone (SEZ): Challenges for Corporate Land Alienation. Recent Developments in Sustainable Infrastructure, 943–950. https://doi.org/10.1007/978-981-15-4577-1_78
10. Das, D., Bisoyi, B., Satpathy, I., & Das, B. (2020, July 3). Urban Infrastructure and Special Economic Zone (SEZ): Challenges for Corporate Land Alienation. Recent Developments in Sustainable Infrastructure, 943–950. https://doi.org/10.1007/978-981-15-4577-1_78
Books :
Role of E-Business Driven OTT Platforms in Influencing Consumer’s Intention to Cut the Cable Cord- Management and Labour Studies, 2024, ISBN 0258-042X
Dynamic Resource Management: An Approach for cloud computing environment, Proceedings - 2023 Smart City Challenges and Outcomes for Urban Transformation, SCOUT 2023, IEEE - Conference, SCOUT -2023, International, 2023, ISBN 979-835030137-3